'Once A Year Interview"
We produced the first-of-a-decade content series with Victor Wembanyama, the no.1 NBA draft pick for 2023.
We produced the first-of-a-decade content series with Victor Wembanyama. The “Once a Year” interview is an intimate conversation, illustrating the athlete’s journey from his own lens, designed to be built upon year over year. Nike strives to bring innovation and inspiration to every athlete* in the world. (*If you have a body, you are an athlete), and our growing partnership with the brand made us the ideal fit for this project considering we’ve been producing the Nike Run Club content for over two years now!
We needed a French-speaking director, based in the US with experience shooting high-profile athletes for this project. So we tapped into our global talent network of 3K+ filmmakers and found our needle in a haystack... Parker Schmidt! Parker is a professional skateboarder turned film director and photographer, with years of experience in sports and travel and turned his niche expertise into fully fledged campaigns and film productions for globally recognised brands.
